The basic user functionality of the system includes:

• Simple company or organisational group branding
• Site security system
• Visual marketing template portfolio
• WYSIWYG template customisation
• User profile management
• User password management
• Shopping cart mechanism
• Print and download marketing sign off process
• Event based email alerts for the user and marketing manager

The administrative functionality of the system features:

• Administrator role security login
• User grouping and team management or administration
• Budget allocation, management and reporting at an individual level
• Site profile set up, management and administration
• Order reporting by cost centre, individual and team
• Product definition including code, cost, supplier information

The technical features of the system include:

• Output of Adobe® PDF artwork
• Automated scaling of high resolution artwork into a variety of ‘down-sampled’ resolutions
• Automated sizing of Adobe® PDF artwork output
• Automated catalogue entries for print template products
• Automated font downloading
• Support for fixed length variable text fields
• Support for variable length text fields
• Support for automated data entry from user profile
• Support for auto-scaling fonts
• Support for drop down selection boxes with alternate text (words, phrases, paragraphs)
• Support for alternate JPEG on-screen output
• Support for CMYK output
• Support for conversion to RGB output onscreen
• Support for component image transparency
• Event based email alerts for supplier
• FTP access for supplier access to artwork and order
• Automated ‘lay-down’ of A3, A4, and A5 PDF artwork onto A3 sized sheets for printing 
• Support for credit card payment mechanism
• Support for non-print related (standard) products
• Standard product management