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Mediaprise uses four collaborative modules to build a complete e-marketing system –
- e-marketing quickly and simply generates personalised marketing materials to communicate and promote a product or service to key customer groups
- e-commerce responds intelligently to customers and prospects as they ‘land’ at an online site, servicing searches and transactions, whilst capturing their browsing preferences and building an individual and group behavioural profile
- e-business administers any resulting activity including product and service management, estimation, quotation, and delivery
- e-profile centrally manages all customer and prospect information and recycles this ready for use again by the e-marketing module
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By linking our e-marketing, e-commerce and e-business tools together through intelligent communication, a powerful fourth technology emerges. Keeping the customer central to the process means intelligent
e-marketing, responsive e-commerce, and effective e-business support.
epamea’s application development, content creation and technology partnering services come together to support this powerful solution offering. |
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